HORTIFERT – CCM Fertilizers’ maiden offering for the home gardening sector
20 Apr 2008
 

CCM Fertilizers has made a foray into the home gardening sector with its introduction of HortiFert to complement its existing wide portfolio of fertilizers for the primary and plantation industries.

HortiFert, a CCM Fertilizers’ formulation of premium compound fertilizer improves flowering and fruiting, providing home gardens green continuous bloom throughout the growing season.

CCM Berhad Group Managing Director, Dato’ Dr Mohd Hashim Tajudin said HortiFert was developed to meet the demands of domestic gardening enthusiasts who wish to start their own garden.

“Whilst we have been traditionally manufacturing fertilizers for the agricultural sector, we are extending our product portfolio by offering specialty products for the home gardening sector in Malaysia, which is increasingly garnering great interest and awareness among Malaysians.

“Gardening is a passion and is one of life’s greatest pleasures. Tending a garden and seeing the plants grow strong and healthy is a joy to behold. It gives you a sense of fulfillment and something to look forward to after a hard day’s work at the office.

“Everyone can experience the joy of gardening regardless of whether they live in landed residential properties or in high rise apartments. You will be amazed at how you can turn your surroundings into a beautiful retreat to relax and unwind.

“HortiFert provides the essential nutrients for plant development and it is suitable for everyone, whether you are a weekend flowerbed gardener, growing your own vegetable and fruit garden or growing potted plants on windowsills and creating balcony gardens for those living in apartments. It is the perfect companion for those who yearn for lush and luscious gardens as a proud addition to their homes.

“The introduction of HortiFert exemplifies our commitment in research and development to produce the best formulation for not only the agricultural sector but also the consumer segment. Tending the garden requires commitment and devotion. I am confident that HortiFert will provide homeowners’ an enjoyable, blooming and fruitful gardening experience,” said Dato’ Dr Mohd Hashim.

A division of Chemical Company of Malaysia Berhad (CCM), CCM Fertilizers produces more than 20 formulations to cater all crop and soil types in Malaysia and in the region. It exports a wide range of fertilizers to more than ten countries including its main markets in Indonesia, Thailand and throughout Southeast Asia. CCM is listed on the main board of Bursa Malaysia with a market capitalisation of RM1 billion and is a key player in the fertilizers, chemicals and pharmaceuticals industry.


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Issued with the compliments of Chemical Company of Malaysia Berhad
Through Eric Pringle Associates Public Relations Sdn Bhd
For further information, please contact Ida Fazila Ismail
At 03-2161 7144/49/54 or e-mail at ifazila@epapr.com.my

 
 
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